Ads Specialist

• Are you data-driven, analytical, and passionate about creating high-performing campaigns? Join our team
• PT Beatrice Sandang Indonesia
• (Beatrice Clothing) and help drive impactful results through strategic paid advertising.

Responsibilities

• Develop and execute paid advertising strategies across multiple platforms such as Google Ads, Meta Ads Manager, TikTok Ads Manager, and marketplace ads based on target audiences
• Create campaign structures by defining objectives, audience targeting, placements, budget allocation, schedules, ad creatives, and copywriting
• Monitor and optimize campaigns regularly by analyzing metrics such as CPC, CPM, CTR, Conversion Rate, and ROAS, while conducting A/B testing on creatives, copy, targeting, and ad formats
• Collaborate closely with the creative, content, marketing, and related teams to ensure advertising materials are relevant and effective
• Prepare regular advertising performance reports and provide actionable insights and recommendations based on data analysis
• Manage and ensure advertising budgets are utilized efficiently to achieve business goals

Requirements

• Proven experience in managing paid advertising campaigns across multiple digital platforms
• Strong understanding of campaign strategy, audience targeting, and performance optimization
• Familiar with performance metrics and analytical tools
• Strong analytical thinking and problem-solving skills
• Able to work in a fast-paced environment and collaborate effectively across teams
• Detail-oriented and results-driven mindset