Affiliate Lead

Job Description

• Develop and execute affiliate marketing strategies to achieve revenue targets.
• Monitor and optimize affiliate performance using key metrics such as GMV, ROI, CVR, AOV, and creator productivity.
• Recruit, onboard, and retain high-performing affiliates to drive consistent sales.
• Collaborate with the Ads, Content, Live, and Marketplace teams to maximize campaign performance.
• Build a monitoring and evaluation system to continuously improve affiliate performance.
• Lead, mentor, and develop the Affiliate Marketing team while ensuring KPI achievement.

Requirements

• Minimum 2 years of experience in Affiliate Marketing, with at least 1 year in a Lead or Supervisor role.
• Strong understanding of the TikTok Shop and Shopee affiliate ecosystem.
• Data-driven mindset with the ability to make decisions based on insights, not assumptions.
• Proven experience in scaling affiliate programs, beyond day-to-day operations.
• Strong analytical skills with the ability to identify opportunities and create clear action plans.
• Excellent leadership, coaching, and team performance management skills.
• Strong communication skills, proactive attitude, high ownership, and ability to collaborate across teams.
• Portfolio Requirement
• Please attach your portfolio or measurable achievements, such as:
• GMV growth from affiliate campaigns
• ROI improvements
• Number of active affiliates managed
• Revenue generated through affiliate programs
• Applications without measurable achievements or portfolio will not be considered.