Skill diminta
CommunicationEnglishPresentationProject ManagementStakeholder Management
Deskripsi
Tanggung Jawab
- GTM & Product Marketing
- Develop GTM plans with the Marketing team for new products and collections.
- Define key product highlights, USPs, and consumer-facing product messages.
- Ensure launch readiness across marketing, retail, e-commerce, and operations.
- Marketing & Activation
- Collaborate with Marketing on campaigns, product launches, KOL initiatives, events, and brand activations.
- Provide product and commercial insights to shape marketing activities.
- Evaluate campaign and activation performance and identify follow-up opportunities.
- Principal & Stakeholder Management
- Coordinate with brand principals on product, marketing, launch, and reporting requirements.
- Communicate local market insights and product performance.
- Work closely with Marketing, Retail, E-commerce, VM, Operations, and Finance.
- Product & Merchandising
- Evaluate new products and collections from principals and recommend products to buy.
- Develop assortment plans based on brand positioning, market potential, and sales performance.
- Analyze SKU performance and recommend actions such as replenishment, reallocation, promotion, or exit.
- Buying & Budget
- Support seasonal and annual buying plans.
- Manage purchasing budgets / OTB and monitor actual vs. planned purchases.
- Analyze inventory, sales trends, and forecasts to optimize buying decisions.
- Retail & E-Commerce
- Monitor product performance and stock availability across online and offline channels.
- Recommend stock allocation and reallocation based on demand and channel performance.
- Support product visibility and execution across retail and e-commerce.
Kualifikasi
- Bachelor's degree
- in Business, Marketing, Management, Economics, or related fields.
- Minimum
- 2 years
- of experience in brand management, merchandising, buying, retail, fashion, lifestyle, watches, FMCG, or related industries.
- Good written and spoken English.
- Strong analytical and numerical skills.
- Proficient in presentation skills
- Understanding of merchandising, buying, assortment planning, inventory, sell-through, forecasting, and budget management.
- Understanding of GTM, marketing campaigns, and product launches.
- Strong project management and organizational skills.
- Strong communication and stakeholder management skills