Brand Marketing Manager

• Deskripsi pekerjaan Brand Marketing Manager PT Mica Jaya Pratama
• This role is for those who believe that exceptional brands are built with the right strategy, bold ideas, and consistent execution.

Job Description

Supervise the activities of the marketing team.

Develop & execute local marketing strategies to grow Mineral Botanica brand and product presence and relevancy in market with a deep understanding of the global business roadmaps. Identify key target audience.

Develop best-in-class and integrated marketing campaigns and be responsible for strategic vision, concept, execution, engagement and measurement.

Build and maintain relationships with external partners and agencies to support and drive local marketing strategy, and lead end to end campaign development and reporting.

Identify, build and maintain partnership opportunities across a variety of channels including entertainment, social media, brands, celebrities and other businesses to drive our marketing strategy and objectives.

Work cross functionally with cross functional teams such as programming, operations, product management and content to manage marketing campaigns for new releases and editorial & community building initiatives.

Gather, analyze data and draw relevant insights to optimize ongoing campaigns. Draft post-mortem analysis to identify critical learnings for future campaigns.

Requirement

• Bachelor’s Degree any major (Business Marketing / Communications are preferred)
• Have experience (min 1 year) as Marketing Manager or Assitant Marketing Manager
• Passionate, have a good understanding and proven experience with Beauty (Cosmetics, Skin & Body Care) products are prefered.
• Have knowledge in marketing, good communication skill, Leadersip, and problem-solving skill.
• Multi-tasker, creative, strong, fast learner, self-driven, enthusiastic personality; and able to work in fast-paced environment.
• Target-oriented and results-driven;
• Computer literacy, knowledge of Microsoft Office (Word, Excel and Presentation) is a must.