Job description for Business Development Executive at Bentotheright
READ THIS FIRST
This role is FOR you if
At least 6 months in outbound phone sales, SDR/BDR, telesales, or appointment setting. Plus, must be comfortable with high call volume and working to daily KPIs.
You’re willing to work hard, compete, and be a little “crazy” with us for big goals.
You can operate independently, figure things out, and don’t need someone to constantly chase you.
You’re coachable and actually want direct, no-BS feedback.
You want promotions and higher pay based on performance, not seniority or time served.
You handle pressure, own your mistakes, and look for solutions instead of excuses.
You’re great at talking to people – you connect easily and communicate clearly in English on calls and in messages.
You want to make great money by serving people well, and you refuse to win in shady ways.
This role is NOT for you if
You’ve never done outbound phone sales or appointment setting, you dislike making lots of calls, or you’ve never had to hit daily sales KPIs.
You’re looking for a comfortable or strict 9–5 pace (you will hate it here).
You need constant hand-holding, reminders, and babysitting to get things done.
You hate being coached, challenged, or told you’re wrong.
You expect raises and promotions just for staying 1–2 years, not because you produced results.
You crumble when it gets hard, complain, and blame everyone else for your lack of results.
You’re awkward in conversations, and your communication is messy or hard to follow.
You only care about your own paycheck and are okay with bending the truth or cutting corners to get it.
If you are still here, here’s what’s on the table for you.
You’ll start on a $60k base and if you hit your numbers, you’ll be taking back the following:
$100k if you hit the minimum standard.
$130k if you are good
$165k if you are great.
To be clear, this isn’t a “just book some meetings and see how” role.
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You’ll be
Working with warm leads from our ads and client base (no roadshows, no begging friends & family)
Having meaningful conversations, assessing prospective clients’ needs and being the strategic bridge between prospective clients & our sales team
Playing a crucial role in shaping first impressions, building trust and ensuring that every lead is aligned with our offer
Learning directly from a founder who’s done multiple 7-figures in sales
Building the front end of a company that’s changing how financial advisors sell in Singapore
We have a strong reputation in the advisory space and we’re looking for ONE A-player who’s hard-working, competitive, and self-motivated – someone who wants to grow their career fast in a small but fast-paced company.
[SHORT INTRO OF OUR COMPANY]
We are Authentic Advisory Systems – a sales coaching & consulting company based in Singapore.
Our mission is simple
We help financial advisors grow their business with proven systems – so they never have to guess what to do next.
Most advisors lack systems, coaching & environment to grow their advisory practice.
At Authentic Advisory Systems, we
Teach them the WHAT – the strategy and structure
Show them the HOW – the scripts, systems, and step-by-step execution
Connect them to the right WHOs – the mentors, peers, and community they need
When those three are in place, advisors stop guessing and finally start to grow.
Over the past 6 - 7 years,
We partnered with 400+ advisors
Trained more than 3000 advisors through agency & group events
Worked with many of the top 1% of producers in the industry
Grown into a GST-registered company with a strong reputation in the Financial Advisory space
Right now, we’re looking for a Business Development Executive to help us reach even more advisors.
In this role, you’ll be responsible for driving new business revenue by:
Generating conversations with prospective advisor clients
Following up with leads who didn’t initially close or who no-showed, and bringing them back to the table
And just to be clear
This is not a “Bait-and-switch” Financial Advisor role
You’re not selling insurance.
You don’t need to take any certifications or sit for papers.
You’re the sales engine behind the company that trains Financial Advisors across Singapore & Asia.
[HOW LIFE IS GOING TO LOOK FOR YOU]
Most days will look like this
You start your day with a quick huddle, know your numbers, and know exactly who you’re reaching out to.
You spend your time talking to financial advisors – giving insights, asking thoughtful questions, and booking them into strategy calls with us.
You follow up with leads who have been watching us for months, no-shows, and old prospects – and you’re the one who finally brings them back to the table.
You live inside our CRM and chats, turning names and numbers into real conversations and meetings.
You’ll also get
Daily and weekly coaching on sales, business, and personal growth
Access to our best trainings, workshops and events – the same ones advisors pay multiple 5 figures for
Opportunities to be in the room (physically and virtually) with top sales producers in the region
[WHY THIS ROLE IS DIFFERENT]
The financial advisory space is one of the hardest sales environments in Singapore – crowded, low-trust, and full of rejection.
We’re the team that financial advisors come to when they’re tired of guessing and want a system that actually works.
As our BDE, you’re not just “booking calls”. You’re learning the same sales systems, scripts and frameworks we use to help advisors sell in this brutal market.
If you can learn to generate and book appointments here, you’ll have a transferable sales skillset you can take anywhere.
[GROWTH]
Here’s the key part for you – you won’t be “just another BDE” lost in a big company.
You’ll be working closely with our founder, who has done multiple 7-figures in sales and personally built the appointment-setting systems you’ll be running.
You’re learning directly from the source, not from someone who read it in a book.
If you perform, your path is clear
Business Development Executive → Senior Business Development Executive → Sales Consultant → Sales Team Leader.
We don’t believe in keeping good people stuck at the same level.
Hit your numbers, live our values, and we’ll actively groom you into higher-responsibility, higher-income and management roles.
More importantly, we reward based on performance, not tenure.
You’ll also get ongoing training – not just once during “onboarding”:
Weekly sales coaching and call reviews
Access to our best trainings, workshops and events (the same ones advisors pay for)
Regular time set aside to upgrade your skills in sales, business and personal performance
Because we’re still a lean, fast-growing company, the people who join now aren’t coming in to fill a seat – they’re becoming the core team we build around as we expand across Singapore and the region.
If you want a place where you can grow your income, your skills, and your role over the next 1–3 years – not just collect a paycheck…
Then this is it.
If you’re still reading and this sounds like your kind of place, here’s exactly what you’ll be doing and what success looks like:
[YOUR RESPONSIBILITIES]
Conduct high-volume engagement activities with potential clients through calls, texts and organic outreach
Follow up & nurture leads from marketing funnels and website opt-ins
Qualify & diagnose prospects’ needs to ensure a strong fit before booking a call
Ensure that the calls you generate are high quality and convert at a strong rate
Confirm & follow up on scheduled calls to maximize show-up rates.
Leverage social media (Facebook, Instagram, LinkedIn) to identify and connect with financial advisors.
Attend daily meetings & coaching sessions to level up your skills.
Track your numbers & report performance (daily projections, actual results, CRM updates)
Work closely and collaboratively with the sales team to develop and implement appropriate outreach strategies
[WHAT SUCCESS LOOKS LIKE]
Call all new leads within 60s
200+ dials per day
3 booked consults per day
Maintain 70% + high show-up rate for meeting
[REQUIREMENTS]
Experience
At least 6 months in SDR/BDR/Appointment Setting / Telesales OR sold products for your own business. Plus, must be comfortable with high call volume and working to daily KPIs.
Phone Skills
Comfortable making calls and having real conversations over the phone and voice notes.
Fluent in English
Clear spoken and written communication.
Process-Driven & Organised
Able to follow a structured workflow, keep CRM/data updated accurately, and hit daily activity numbers.
Basic Tech-Savvy
Comfortable using CRM, Google Workspace and basic outreach tools.
[LOCATION]
Singapore
You’ll work from our in-person office
[COMPENSATION]
$60k Base Salary + Uncapped Commission
OTE $100k – $165k range
[DAYS & HOURS]
Standard: Monday to Friday, 9am–6pm
This is a performance role, so evenings and weekend sprints (Saturdays) are required during peak periods or when needed to hit targets. This is not an option when you are falling behind your targets.
Expect rotating Saturday blocks and occasional full‑day pushes during campaigns and end‑of‑month.
[TECH REQUIREMENTS]
Modern laptop (4–8 GB RAM or higher)
[AAS CORE VALUES]
Our core values are the heart of how we operate. The right person for this role will not just agree with them – they’ll live them.
Competitive Greatness
Be at your best when it matters most.
Radical Ownership
No excuses. You own your tasks, results and outcomes.
Authentic Professionalism
Be yourself while upholding high standards in how you act, speak, and show up.