Content Creator

• Content Creator
• Location: Bali, Indonesia
• About RAWFORM

BUILT WITH HONESTY. DELIVERED AT SCALE.

RAWFORM

is a trusted custom interior partner you can rely on.

We deliver professional-grade custom furniture, interior fit-outs, and uPVC fabrication in Indonesia with international standards of quality, reliability, and transparency. We produce and install high-quality interior solutions for villas, hotels, and commercial spaces across Bali and surrounding areas.

With over 15+ years of manufacturing experience in Indonesia, and our own factories in Jepara, Semarang, and Bali, we bring European-level standards to a market that demands better reliability and execution. We work with developers, designers, and operators who value long-term quality and long-term partnerships.

• Quality Without Compromise
• Export-level manufacturing standards
• Controlled production environments
• Dedicated quality checks at each stage of a project
• Skilled teams trained on proper equipment and processes
• Integrated capabilities across: HPL systems, uPVC doors & windows, solid wood, fabrics, marble, and metal
• Reliability You Can Plan Around
• 100+ completed fit-out projects across Bali and surrounding areas
• 15+ years of manufacturing and exporting furniture from Java to Europe
• In-house production facilities (Jepara, Semarang & Kutuh – Bali)
• Direct control over production, timelines, and problem-solving
• No dependency on loosely managed third-party workshops
• Strict standards for communication and timeline management
• What We Do
• HPL fit-outs
• Custom furniture (wood, fabric, metal)
• Marble flooring & installations
• uPVC doors & windows
• All production is handled in-house to ensure consistency, quality, and scalability.
• What You'll Do

As our Social Media Content Creator you'll be responsible for creating engaging content that showcases Rawform's projects, people, and craftsmanship. This is initially a contract-based role with the aim of becoming a full-time permanent role if the right candidate produces results aligned with the objectives of the business.

Responsibilities

Plan, create, and manage content for

• Instagram (Reels, Feed & Stories)
• Facebook
• WhatsApp Business
• Visit active project sites and our workshop to capture high-quality photo and video content.

Develop creative content ideas including

• Funny & relatable videos
• Educational content
• Behind-the-scenes
• Client journey
• Before & after transformations
• Furniture and interior tips
• Design trends based content
• Create storyboards and content plans before filming.
• Produce clear, simple, engaging scripts that help ensure captured content hits the objectives for the content
• Edit short-form videos optimized for social media.
• Manage posting schedule and content calendar.
• Monitor engagement and recommend strategies to increase reach and followers.
• Plan and manage Meta Ads (Instagram & Facebook Ads).
• Work closely with the founders and project team to capture ongoing projects.

Requirements

We're looking for someone who

• Is based in Bali (required). Relocation support offered.
• Has proven experience creating engaging social media content
• Has strong videography and editing skills
• Can create content that is entertaining, educational, and visually appealing
• Understands Instagram trends, algorithms, and audience engagement
• Has experience running Meta Ads
• Can communicate confidently in English
• Is proactive, organized, and able to work independently
• Has their own content creation equipment (camera, phone, gimbal, microphone, lighting, etc.)
• Equipment Compensation

You likely prefer using your own equipment, if that’s the case, Rawform will provide additional compensation to support the use and maintenance of your personal gear.

• Application Process
• We want to see how you think creatively—not just what's written on your CV.
• Step 1 — Portfolio Submission

Along with your CV, please submit

• Your portfolio
• The ONE video you're most proud of creating

Tell us

• Why you chose it
• What your role was
• The objective of the content
• The results (views, engagement, conversions, or any measurable impact if available)
• Step 2 — Creative Pitch
• Imagine you've just joined Rawform.

Create a short presentation (PDF or Slides) explaining

"How would you grow Rawform's Instagram into a more recognizable brand that generates consistent inbound leads?"

Include ideas such as

• Content pillars
• Reels concepts
• Story strategy
• Community engagement
• Campaign ideas
• Growth strategy
• Posting frequency
• How you would differentiate Rawform from competitors
• We care more about your creativity and thinking process than an AI-generated strategy.
• Step 3 — Paid Creative Test
• Choose
• one idea
• from your creative pitch and produce a short 20-30sec social media video (Reel).
• This is a paid task
• . Candidates selected to complete this task will be paid a fixed amount of Rp300.000, regardless of whether you're ultimately hired.
• This allows us to fairly compensate candidates for creative work while giving you an opportunity to showcase your skills.
• You will be given 24hrs to complete the task.
• Bonus Skills
• Photography
• Drone operation
• Motion graphics
• Graphic design (Canva, Adobe Creative Suite, Figma, etc.)
• Creative Copywriting
• Why Join Rawform?

At Rawform, you'll have the opportunity to create content from real luxury projects, work directly with designers and makers, and build a brand that showcases craftsmanship and beautiful spaces.

If you're someone who loves storytelling, creating viral content, and bringing brands to life through video—we'd love to hear from you.