Copywriter

Job description for Copywriter at CÔNG TY TNHH CHEIL VIỆT NAM

JOB DESCRIPTION

Job Summary

Create and edit social copy, concepts and video writing in English and Vietnamese, and provide translation/transcreation and localization guidance. Maintain clear brand tone and accurate approved claims across high-volume market variants.

Reports to: Creative Director

Responsibilities

• Social Concepts and Video Writing
• Develop social concepts, headlines, captions and calls to action from approved briefs, adapting tone, length and structure to the intended platform.
• Write video scripts, on-screen text and voiceover copy, coordinating pacing, meaning and visual treatment with AD and Video Editor.
• Translation and Localization
• Create and edit English and Vietnamese copy, including translation/transcreation that preserves intent and local relevance.
• Prepare clear localization guidance, copy decks and version labels. Coordinate qualified local review for other languages and resolve meaning or tone questions.
• Editorial Quality and Version Control
• Proofread spelling, grammar, consistency and brand tone. Check product facts and claims against approved source material and flag unsupported statements.
• Consolidate copy revisions through the account workflow, identify ambiguity early and maintain the correct approved copy across deliverables.
• Creative Collaboration and AI Assisted Writing
• Contribute concepts and constructive feedback in creative reviews. Explain writing choices and adapt copy to documented client/market decisions.
• Use preferred AI tools for ideation, drafts, variants or transcreation when appropriate. Personally edit and verify outputs and maintain human language/claims review.

Qualifications

• Required Experience and Capabilities
• Relevant advertising/creative agency or content-production experience, regional or multi-market delivery, high-volume social production, and consumer-electronics client experience.
• Indicative experience is 3-6 years in copywriting, including social copy, concept development, scripts and localization.