CREATIVE & DIGITAL CONTENT SPECIALIST

CREATIVE & DIGITAL CONTENT SPECIALIST

We are looking for a hands-on Creative & Digital Content Specialist with a strong creative eye and the ability to turn ideas into engaging visual content across multiple platforms. This role will primarily focus on graphic design, content creation, photography, videography, and video editing, while also supporting digital marketing, website, and other digital initiatives.

• Key Responsibilities
• Creative & Content — Core Responsibilities

Create compelling graphic designs for social media, digital campaigns, advertisements, websites, presentations, and other brand and marketing materials.

• Develop creative visual concepts based on campaign briefs, brand direction, and marketing objectives.
• Produce fhoto and video content for products, campaigns, events, social media, and other marketing needs.
• Handle the content production process, from basic planning and shooting to post-production.
• Edit short-form and promotional videos for Instagram Reels, TikTok, YouTube Shorts, digital advertisements, and other platforms.
• Create motion graphics and simple visual animations when required.
• Adapt creative assets into multiple formats and platforms while maintaining strong visual consistency and brand guidelines.
• Work closely with the Brand & Marketing team to translate ideas, campaigns, and communication objectives into engaging visual content.
• Stay updated on visual, content, and social media trends and identify relevant creative opportunities for the brand.
• Additional Skills & Responsibilities
• Have a basic understanding of digital marketing and how creative content contributes to campaign performance.
• Support the setup, execution, and optimization of Google Ads campaigns.
• Familiar with basic SEO, SEM, keyword research, and website optimization.
• Manage and update website content, products, promotions, and landing pages.
• Familiar with Google Analytics and Google Search Console.
• Ability to create simple websites or landing pages using WordPress, Shopify, Webflow, or similar platforms is an advantage.
• Basic HTML/CSS knowledge is a plus.

Qualifications

• Bachelor’s degree in Visual Communication Design, Multimedia, Communication, Marketing, Digital Media, or a related field.
• Minimum 2–3 years of experience in Creative Content, Graphic Design, Digital Content, or a similar role.
• Strong portfolio demonstrating graphic design, digital content, and video production capabilities.
• Proficient in Adobe Creative Suite, particularly fhotoshop, Illustrator, Premiere Pro, and After Effects, or equivalent creative tools.
• Strong video editing skills for social media, digital campaigns, advertisements, and brand content.
• Able to independently handle basic fhotography and videography, including shooting, composition, lighting, and basic production setup.
• Good understanding of visual composition, typography, layout, color, and brand consistency.
• Able to translate creative briefs, campaign concepts, and marketing objectives into engaging visual content.
• Good understanding of current social media platforms, content formats, and digital creative trends.
• Experience creating content for Instagram, TikTok, YouTube, websites, and digital advertising platforms.
• Basic understanding of digital marketing and paid advertising, particularly Google Ads, is an advantage.
• Familiarity with SEO, SEM, Google Analytics, and Google Search Console is a plus.
• Experience managing websites or creating simple landing pages using WordPress, Shopify, Webflow, or similar platforms is an advantage.
• Basic HTML/CSS knowledge is a plus.
• Soft Skills
• Strong creative thinking and visual sense.
• Able to translate ideas and briefs into effective visual communication.
• Proactive and comfortable contributing fresh creative ideas.
• Detail-oriented with a strong sense of brand consistency.
• Able to work independently while collaborating effectively with the team.
• Well-organized and able to manage multiple projects and deadlines.
• Adaptable and comfortable working in a fast-paced creative environment.
• Curious and willing to continuously learn new creative tools, technologies, and digital trends.