Creative Director

Deskripsi pekerjaan Creative Director PT Kanan Kiri Mediaworks

Job Description

Lead the overall creative direction and translate brand, talent, and client goals into compelling visual and audio concepts that stay true to each talent's personal branding.

Oversee the full production process — from pre-production through post-production — while making sure the core creative idea stays consistent at every stage.

Lead, manage, and mentor the creative and production team (art directors, copywriters, visual artists, etc.), providing clear direction and constructive feedback along the way.

Work closely with the social media, production, and talent management teams to consistently deliver high-quality content across all projects.

Present and pitch creative concepts to clients and internal stakeholders, and confidently walk them through the reasoning behind creative decisions.

Build and refine production SOPs and workflows — including smart use of AI tools — to keep the creative process efficient and scalable.

Develop social media performance strategies across Instagram, TikTok, and YouTube, and regularly evaluate content based on engagement, views, and subscriber growth.

Manage production timelines and budgets to make sure every project is delivered on time and within scope.

Requirements

Minimum 3–5 years of experience as a Creative Director, Creative Lead, Content Production Lead, or a similar role.

Strong background in visual storytelling — whether through cinematography, editing, or design — with a solid understanding of the full content production process (visual POV, tone, audio, storytelling, and creative direction).

Hands-on experience across pre-production to post-production, with the ability to develop consistent visual guidelines and creative direction.

Excellent communication and leadership skills — able to articulate ideas clearly, give actionable feedback, delegate effectively, and navigate tough conversations to protect the integrity of a project.

• Solid grasp of production timeline management and how to run an efficient creative workflow.
• Comfortable reading content performance data and evaluating social media KPIs (engagement, views, subscribers, etc.).
• Deeply in tune with current aesthetic trends in advertising, cinema, and digital/social media.
• Detail-oriented with a sharp visual eye — and able to work fast, adapt quickly, and stay composed under pressure.

Preferred Qualifications

• Has a portfolio of creative campaigns or content production projects to showcase.
• Experience growing social media accounts for talents or public figures, including personal branding strategy.
• Familiar with production and editing tools such as Sony cameras, Adobe Premiere Pro, and DaVinci Resolve.
• Strong understanding of branding, audience behavior, and digital content strategy.