Digital Marketing

Deskripsi pekerjaan Digital Marketing English1 (YHA Group)

Responsibilities

• Managing social media that is appropriate and consistent with the brand identity
• Plan and create a weekly and monthly content calendars aligned with national and center campaigns
• Driving content and strategy that generate leads
• Create engaging content: short-form videos (Reels), photos, captions, and stories
• Coordinate with marketing teams and teachers to schedule content shoots (in-center)
• Repurpose 1 message into multiple posts tailored to different center audiences
• Monitor social media insights and use data to improve performance
• Stay updated on trends to keep content fresh, fun, and on-brand
• Creating monthly social media reports including trends, ads result and plan

Requirements

• Diploma / Bachelor's Degree in a related field
• At least 1 year of working experience in managing social media campaigns and creating content to drive leads and sales
• Strong video editing skills using tools like CapCut, InShot, or similar
• Familiar with Canva or graphic design basics for social media
• Familiar with the Meta Business Suite to scheduling content and manage performance
• Good sense of trends, aesthetics, and storytelling for different age groups (kids, teens, parents)
• Creative thinker with a good eye for design and engagement
• Able to coordinate with teams in different centers and manage timelines
• Organized, proactive, and excited to work in the education sector
• Positive attitude, creative, flexible, and great spirit team
• Strong communication and interpersonal skills
• To be placed in Batam