Skill diminta
CanvaContent WritingMicrosoft OfficeProduct Knowledge
Gaji pasar untuk posisi ini
Median Rp5,3 jt/bulan · rentang umum Rp4,6 jt – Rp5,8 jt
Berdasarkan 85 lowongan Social Media di Jakarta.
Gaji lowongan ini 22% di atas median pasar.
Lihat data gaji selengkapnya →Deskripsi
Deskripsi pekerjaan Fashion Social Media Specialist PT Raj Krish Investments
SOCIAL MEDIA SPECIALIST
- Cut The Cue
- 📍 Location: South Jakarta
- 💼 Employment Type: Full-Time, Work From Office
- 💰 Salary: IDR 6,000,000 – 7,000,000 gross/month
- ⏰ Working Hours: Monday–Friday 09.00 AM – 06.00 PM
About the Role
Cut The Cue is looking for a Full-Time Social Media Specialist to manage and grow our social media presence, strengthen brand awareness, and develop engaging fashion-focused content.
We are looking for someone who understands fashion, social media trends, visual storytelling, and content performance, and can turn ideas into relevant content for our target audience.
- Key Responsibilities
- Manage Cut The Cue's social media platforms, primarily Instagram and TikTok.
- Develop and maintain a weekly and monthly content calendar.
- Plan social media content based on brand campaigns, product launches, fashion trends, and audience interests.
- Develop content ideas including
- Fashion and styling content
- Product knowledge
- Q&A and educational fashion content
- Trendjacking and relevant social media trends
- Brand awareness content
- Promotional and product-focused content
- Write engaging captions, hooks, hashtags, and social media copy aligned with Cut The Cue's tone of voice.
- Coordinate with Graphic Designer, Content Creator, Merchandiser, and Marketing Team for content production.
- Assist in directing photo and video content to ensure consistency with the brand's visual direction.
- Schedule and publish content according to the agreed posting calendar.
- Monitor comments, messages, audience responses, and engagement.
- Identify relevant fashion and social media trends that can be adapted for the Cut The Cue brand.
- Monitor competitors and other relevant fashion brands.
- Review social media performance and prepare regular reports.
- Analyze metrics such as reach, engagement, views, follower growth, saves, shares, and content performance.
- Provide recommendations on which content formats and topics should be continued, improved, or stopped.
Requirements
- Minimum 1 year of experience in Social Media, Content, Digital Marketing, or a related role is preferred.
- Strong interest in fashion, lifestyle, branding, and social media trends.
- Familiar with Instagram and TikTok content formats and current platform trends.
- Able to create strong content concepts, captions, and hooks.
- Good understanding of branding and visual consistency.
- Basic understanding of social media analytics and performance metrics.
- Familiarity with Meta Business Suite, TikTok, Canva, CapCut, or similar tools is an advantage.
- Able to communicate and coordinate effectively with creative teams.
- Creative, organized, proactive, and able to meet deadlines.
- Comfortable working in a fast-moving fashion environment.
- Willing to work from the office in South Jakarta.
- Working Arrangement
- Monday–Friday
- Working hours 09.00 AM–06.00 PM
- Work From Office
- Location: South Jakarta
- Salary: IDR 6,000,000–7,000,000 gross/month, depending on experience and capabilities.