KOL & Creator Partnership Specialist

Deskripsi pekerjaan KOL & Creator Partnership Specialist PT RAMAI BERSAMA INDONESIA

We are looking for an experienced KOL & Creator Partnership Specialist to join our fast-growing team. You will be responsible for developing and managing relationships with KOLs, influencers, and content creators, with a strong focus on TikTok and Instagram.

The ideal candidate has solid experience in KOL/creator operations, strong communication skills, and the ability to use data to optimize creator performance and drive business growth.

• Key Responsibilities
• Develop and maintain relationships with KOLs, influencers, and content creators across TikTok, Instagram, and other relevant platforms.

Manage the full creator partnership process, including outreach, negotiation, sample distribution, content coordination, campaign execution, and relationship management.

• Monitor and analyze creator performance, including GMV, sales, views, engagement, CTR, conversion rate, content performance, and ROI**.
• Build regular performance reports and provide data-driven recommendations to improve creator acquisition and campaign results.
• Track market trends, competitor activities, and emerging creators to identify new growth opportunities.
• Work closely with the marketing, e-commerce, and content teams to ensure creator campaigns are aligned with overall business objectives.
• Manage creator budgets, commission structures, campaign incentives, and performance targets.
• Continuously optimize the KOL/creator pool based on performance and business contribution.

Requirements

3+ years of experience in KOL, influencer, creator, or affiliate operations, preferably within e-commerce, fashion, beauty, lifestyle, or consumer brands.

• Strong understanding of TikTok and Instagram creator ecosystems.
• Proven experience in KOL/creator acquisition, campaign management, and relationship management.
• Fluent in English, with strong written and verbal communication skills.
• Strong data analysis skills and the ability to interpret creator and campaign performance data.
• Comfortable working with metrics such as GMV, ROI, CTR, conversion rate, engagement rate, and content performance.
• Strong negotiation, communication, and interpersonal skills.
• Highly organized, proactive, and able to manage multiple creators and campaigns simultaneously.
• Strong sense of ownership and ability to work in a fast-paced, target-driven environment.
• Experience with **TikTok Shop, TikTok Affiliate, or other e-commerce creator programs is a strong advantage.