- Marketing & Communications (Hospitality & Tourism)
- Full time
- Rp 12.000.000+ per month, depending on experience
About Us
We are a regional hospitality group operating multiple restaurant brands across Bali and Hong Kong.
We are seeking a hands-on Marketing Manager to lead marketing, content, digital advertising, collaborations and brand development for one of our Bali hospitality businesses.
The Role
We are hiring a practical, creative and highly organized Marketing Manager to manage day-to-day marketing, content production, social media, digital advertising, collaborations, merchandise and community initiatives.
This is not an agency-management position. You must be comfortable creating and publishing content yourself.
A major part of the role is producing consistent, high-quality short-form video content. You must be able to shoot, edit and produce Reels on a daily basis.
- Key Responsibilities
- Own and execute the annual marketing calendar and day-to-day marketing activity
- Shoot, edit and publish high-quality Reels and short-form video content on a daily basis
- Manage Instagram, Facebook and other relevant social channels
- Develop content around food, cooking, ingredients, people, restaurant culture and events
- Manage Meta advertising, including campaign setup, targeting, budgeting, optimization and reporting
- Manage Google Ads, including campaign setup, optimization and performance reporting
- Build and manage relationships with KOLs, creators, media and hospitality partners
- Coordinate photo and video shoots and maintain an organized content library
- Develop and manage the merchandise program, including product development, collaborations, production, inventory, launches and online sales
- Develop collaborations with chefs, restaurants, bars, artists and complementary brands
- Support restaurant events, guest-chef dinners, community programs and special projects
- Manage email/database marketing and help develop stronger direct relationships with guests
- Maintain brand consistency across digital, print, merchandise and restaurant communications
- Track marketing performance including reach, engagement, audience growth, advertising performance, database growth and campaign results
- Work closely with ownership, chefs and restaurant management to ensure marketing accurately reflects the restaurant and its culture
Requirements
- Minimum 2+ years professional marketing experience within hospitality, restaurants, hotels or F&B — essential
- Candidates without hospitality/F&B marketing experience will not be considered
- Strong hands-on experience with Instagram Reels and short-form video production
- Must be able to shoot and edit compelling content independently and quickly
- Demonstrated hands-on experience managing both Meta Ads and Google Ads — essential
- Strong understanding of Instagram, Facebook and contemporary social media
- Experience managing KOLs, creators, collaborations or PR relationships
- Good visual judgment and understanding of photography, video, typography and brand presentation
- Strong written and spoken English
- Organized, self-motivated and able to manage multiple projects simultaneously
- Comfortable working inside restaurants and closely with chefs, service teams and guests
- Bali-based or willing to relocate
- Experience with international or Western hospitality brands is a strong advantage.
- Experience with merchandise, e-commerce, CRM/email marketing and restaurant events is also highly valued.
- What We Are Looking For
- We are looking for someone who understands that great restaurant marketing is not simply promotions and posting.
The brand has a strong point of view around food, hospitality, culture, music, design and community. Your job is to communicate that identity consistently while building a larger and more engaged audience.
You should be equally comfortable making a Reel in the kitchen, running Meta and Google campaigns, organizing a merchandise launch, coordinating a collaboration and reviewing the numbers afterward.
Benefits
BPJS, THR, annual leave (per regulation/company policy), performance bonus, staff benefits, and opportunities for career growth within a regional hospitality group.
Apply
Send ENGLISH CV + brief cover note, together with links to social media accounts, Reels, campaigns or other content you have personally created.
Applications without relevant hospitality experience and examples of personally created social/video content will not be considered.