to lead the end-to-end development of our perfume and personal fragrance line. In this role, you will bridge fragrance artistry with market demands, collaborating closely with international fragrance houses, packaging suppliers, UI/UX designers, and cross-functional teams (Marketing, PR, and Supply Chain) to create signature scents and high-performing fragrance products.
Fragrance Product Strategy & Roadmap: Define the fragrance product portfolio, identify market trends (olfactive trends, consumer preferences), and map out the multi-year product development roadmap.
Fragrance Briefing & Olfactive Development: Formulate detailed briefs for Fragrance Houses (perfumers), evaluating scent submissions (Top, Middle, Base notes, performance, and longevity/sillage), and steering scent iterations.
Packaging & Vendor Management: Source and evaluate bottles, pumps/sprayers, caps, and secondary packaging; manage vendor relationships both locally and internationally to maintain quality and cost standards.
End-to-End Product Lifecycle Management: Oversee the development journey from concept, lab testing, BPOM regulatory compliance, to pilot production and commercial launch.
Cross-Functional Collaboration: Partner closely with Brand Communication, PR, and Marketing teams to align scent narratives with campaign concepts and product positioning.
Product Performance Analytics: Monitor product sales, gross margins, repeat purchase rates, and customer feedback to optimize existing SKUs and drive product iterations.
Professional fluency in English (written and spoken) is strictly required for daily communication with international fragrance houses, overseas suppliers, and global partners.
Technical & Domain Expertise
Solid understanding of the fragrance development process (fragrance families, olfactive pyramids, concentration levels like EDP/EDT/Extrait, and performance testing).
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