As a Senior Digital Copywriter at Hashtag Interactive, you are expected to operate beyond execution. In addition to producing strong copy, you play a key role in shaping content quality, strengthening strategic thinking, and supporting the development of junior copywriters within the team.
Expected Outcomes
First 90 Days
We expect you to hit the ground running by quickly immersing yourself in our team, processes, and clients' brands. Here’s what success looks like in your first three months:
Master Our Workflow
Understand Hashtag Interactive’s workflows, approval processes, and ways of working within the Content team and cross-functional squads
Build working relationships with key stakeholders across Strategy, Accounts, Design, and Animation
Review existing content playbooks, brand guidelines, and account histories for assigned clients
Understand the Accounts You Support
Develop a strong understanding of assigned accounts, including client objectives, audiences, tone of voice, and success metrics
Begin producing high-quality, on-brand copy across relevant formats and platforms
Identify and surface opportunities to improve clarity, effectiveness, or strategic alignment in existing content
Team Contribution
Participate actively in team meetings, brainstorms, and reviews
Begin providing informal guidance and feedback to junior copywriters
Observe strengths, gaps, and development opportunities within the content team
Develop a Content Toolkit
Create reference materials (e.g., tone guides, content matrices) for your assigned accounts to streamline future content creation.
Identify opportunities to enhance the creative process and propose improvements.
Ongoing Responsibilities
Copywriting and Content Strategy
Write clear, compelling, and effective copy across social, digital, campaign, and other content formats
Translate briefs into strong ideas, narratives, and platform-appropriate messaging