SEO Specialist

Job description for SEO Specialist at Unstatic

1. KEY RESPONSIBILITIES

SEO Strategy: Conduct deep keyword research and analyze User Intent to map out B2B/SaaS customer pain points. Build and execute a comprehensive Topic Cluster strategy to dominate search rankings.

Content Creation: Write, edit, and optimize high-quality, tech-focused content (Blogs, Whitepapers, Case Studies) that drives Organic Traffic and increases Time-on-Site.

Technical Translation: Translate complex technical concepts and SaaS features into clear, engaging, and user-friendly content.

Conversion Optimization: Craft conversion-focused copy that guides users seamlessly through the marketing funnel. Collaborate with Sales/Product teams to turn traffic into Free Trials, Demos, and Sign-ups.

Performance Tracking: Own and optimize key metrics: Keyword Rankings, Traffic growth, CTR, and Content ROI.

2. REQUIREMENTS

• Experience: Minimum 3 years of proven experience in Content Marketing & SEO specifically within SaaS, Tech, B2B, or Software industries.
• Niche Expertise: Tech-savvy with a portfolio demonstrating the ability to write about software/tech products clearly and deeply.
• ‍Growth Mindset: Strong understanding of Content Funnels, Growth Marketing, and Conversion Rate Optimization (CRO).‍

Language Skills: Exceptional writing, editing, and storytelling skills in English (equivalent to C1/C2 or native-level) with sharp logical thinking.‍

Toolbox: Highly proficient in modern SEO & Analytics tools (Google Analytics 4, Google Search Console, Ahrefs, SEMrush, HubSpot, etc).

3. COMPENSATION & BENEFITS

• We offer a comprehensive compensation package designed to reward excellence and support long-term professional growth:
• Competitive Remuneration: A highly competitive monthly salary, up to 35M VND
• Probationary Commitment: Candidates will receive 100% of their gross salary starting from the first month of the probationary period.

Financial Incentives: Performance-based rewards including a 13th-month salary, seniority bonuses, and generous bonuses for Public Holidays and Lunar New Year.

Comprehensive Healthcare: Full statutory social insurance coverage supplemented by MIC Premium Private Healthcare for comprehensive personal protection.

• Salary Advancement: Structured annual performance reviews to ensure merit-based salary progression.
• Professional Perks: Monthly lunch allowance, complimentary parking, and a fully stocked pantry with snacks and beverages.

PERKS & CORPORATE CULTURE

Holistic Well-being: Dedicated monthly programs focused on enhancing the physical and mental health of our team members.

Social Engagement: Frequent team-building activities, annual company retreats, "Happy Lunch" every Wednesday, and weekly tea breaks to foster a collaborative spirit.

Innovation-Driven Environment: A vibrant, product-centric workplace that encourages creativity and values high-impact contributions.

WORKING ARRANGEMENTS

Flexible Scheduling: We empower our employees with a flexible check-in window between 08:00 AM – 09:30 AM, emphasizing output and performance over strict hours.

Standard Work Week: Monday to Friday (Weekends off).