SEO Specialist

Job description for SEO Specialist at Unstatic

1. KEY RESPONSIBILITIES

SEO Strategy: Conduct deep keyword research and analyze User Intent to map out B2B/SaaS customer pain points. Build and execute a comprehensive Topic Cluster strategy to dominate search rankings.

Content Creation: Write, edit, and optimize high-quality, tech-focused content (Blogs, Whitepapers, Case Studies) that drives Organic Traffic and increases Time-on-Site.

Technical Translation: Translate complex technical concepts and SaaS features into clear, engaging, and user-friendly content.

Conversion Optimization: Craft conversion-focused copy that guides users seamlessly through the marketing funnel. Collaborate with Sales/Product teams to turn traffic into Free Trials, Demos, and Sign-ups.

Performance Tracking: Own and optimize key metrics: Keyword Rankings, Traffic growth, CTR, and Content ROI.

2. REQUIREMENTS

• Experience: Minimum 3 years of proven experience in Content Marketing & SEO specifically within SaaS, Tech, B2B, or Software industries.
• Niche Expertise: Tech-savvy with a portfolio demonstrating the ability to write about software/tech products clearly and deeply.
• ‍Growth Mindset: Strong understanding of Content Funnels, Growth Marketing, and Conversion Rate Optimization (CRO).‍

Language Skills: Exceptional writing, editing, and storytelling skills in English (equivalent to C1/C2 or native-level) with sharp logical thinking.‍

Toolbox: Highly proficient in modern SEO & Analytics tools (Google Analytics 4, Google Search Console, Ahrefs, SEMrush, HubSpot, etc).

3. COMPENSATION & BENEFITS

• We offer a comprehensive compensation package designed to reward excellence and support long-term professional growth:
• Competitive Remuneration: A highly competitive monthly salary, up to 35M VND
• Probationary Commitment: Candidates will receive 100% of their gross salary starting from the first month of the probationary period.

Financial Incentives: Performance-based rewards including a 13th-month salary, seniority bonuses, and generous bonuses for Public Holidays and Lunar New Year.