Copywriter

Job description for Copywriter at Brandup Vietnam

I. KEY RESPONSIBILITIES

1. Creative Writing

Develop ideas and write engaging copy for advertisements, slogans, brand messaging, blog posts, product descriptions, video scripts, and social media content.

Create content for online advertising campaigns (Google Ads, Facebook Ads, email marketing, etc.) and offline campaigns (print ads, brochures, posters, etc.).

2. Client Creative Consultation

• Participate in client meetings to understand their strategic goals and key messaging needs.
• Offer creative ideas for campaigns and assist clients in building content strategies that align with their brand objectives.

3. Content Editing and Optimization

• Ensure all content aligns with the brand's tone of voice and meets the client’s requirements.
• Revise and adjust content as per client feedback, ensuring that the final product is fresh, effective, and on-brand.

4. Platform-Specific Content Creation

• Write compelling content tailored for different platforms (Facebook, Instagram, TikTok, etc.).
• Create and optimize content for websites, email marketing campaigns, and digital advertising.

5. Research and Analysis

Conduct market and audience research to create relevant, engaging content that resonates with target groups and drives conversions.

6. Execution and Defense of Creative Ideas

• Develop and implement creative concepts for campaigns, ensuring originality and practicality in every piece of content.
• Collaborate with the creative team in editing and refining copy to meet the highest standards of quality.

II.WHAT YOU WILL DO

• At least 1 – 2 years of experience as a Copyriter in a Marketing/Digital/Communications Agency, Advertising Company.
• Proven experience working on diverse marketing campaigns and a strong understanding of both digital and traditional marketing channels.
• Excellent writing skills with a creative flair, ability to convey messages clearly and engagingly.
• Strong research and analytical skills, with the ability to understand client needs and market trends.
• Good teamwork skills, ability to work under pressure, and manage time effectively.
• Highly creative, self-driven, and independent thinker.
• Strong sense of responsibility and always looking for ways to improve the quality of content.

III. HR POLICIES

Salary

• 12,000,000 Gross – 14,000,000 Gross
• Annual leave, insurances will be following to Vietnam Law and as company's regulations.
• Periodic health check at a leading international hospital.
• Health insurance (PVI)
• Providing Macbook as a working tool during the working process
• Exciting annual trip, team building party, monthly birthday event and team activities.
• Dynamic working environment, young colleagues, trained periodically and updated with the latest trends in Digital Marketing.
• Participate in specialized skill training and marketing course.
• Working time: Full-time (9:00 – 18:00), Monday to Friday.
• Work at 12A Floor, Long Tower 101 – 103 Nguyen Cuu Van St., Gia Dinh Ward, Ho Chi Minh City, Viet Nam

IV. APPLICATION INFORMATION

• Cover letter + CV.
• Link Facebook, Instagram, Linkedin, Behance and others social accounts (if any).
• Portfolio