Creative Marketing (Sr. Copywriter)

Tanggung Jawab

Focus Area

Creative planning & ideation for sports campaign for major sports intellectual properties (including EPL, F1, UFC, MotoGP, Liga 1, and Tennis).

Ideal Candidate Profile

• Sports & Marketing Passion: Familiar with major sports leagues events and passionate with creative & marketing related stuff.
• Master Storyteller: Capable of writing high-impact headlines that hook sports fans and crafting narratives with creative twists.
• Practical & Agile: Brings positive energy to the team and has problem solving mindset through creative insight. Up to date with social trend and current conversations.

Core Responsibilities

• Campaign Strategy: Developing presentation decks for sports campaigns and generating ideas for content production days.
• Copywriting & Scripting: Writing copy, high-hook headlines, and full scripts for video storytelling or creative execution brief.
• Visual Direction: Drafting storylines and simple storyboards, supplemented by basic video editing.

Kualifikasi

Bachelor’s degree in Marketing, Communications, Creative, or a related field, with 1–3 years of experience in creative, marketing, content, or sports-related roles.

Strong interest and knowledge in sports, particularly EPL, F1, UFC, MotoGP, Liga 1, and Tennis.

Good creative thinking, storytelling, copywriting, and ideation skills, with the ability to develop engaging campaign concepts and headlines.

Familiar with social media trends and sports-related conversations, with basic skills in presentation deck creation, storyboarding, and/or video editing.

Proactive, agile, and collaborative, with a strong problem-solving mindset and the ability to turn insights into creative ideas.