with business operations across Singapore, Indonesia, and other regional markets. The group creates, manages, and scales distinct hospitality and lifestyle concepts. We are seeking a highly creative and independent
. While many modern designers focus primarily on social media content, our main priority is finding a professional with proven agency experience in building brand identity systems from scratch, including logos, comprehensive brand guidelines, packaging, menus, brochures, POS materials, and promotional assets. You will work closely with cross-functional teams (marketing, operations, and external vendors) to elevate brand touchpoints across regional markets.
Key Responsibilities
Conceptualize, build, and maintain full brand identity systems, including logos, visual identity frameworks, typography guidelines, and corporate brand books for F&B and lifestyle concepts.
Design high-impact physical assets, including product packaging, F&B menus, promotional brochures, POS/in-store displays, signage, and marketing collateral (social media assets included as secondary focus).
Prepare print-ready final artwork (FA), review color proofs, and liaise directly with printing vendors, production houses, and operations teams to ensure accurate execution.
Partner with marketing, operations, and cross-functional teams to align creative outputs with business goals, present mock-ups, and deliver high-quality assets on schedule.
Ensure strict visual consistency across all customer-facing touchpoints (digital and physical) across multiple group brands.
Bachelor’s Degree in Graphic Design, Visual Communication Design (DKV), Fine Arts, or a related field.
A strong portfolio showcasing end-to-end expertise in logo design, brand identity creation, brand guidelines, packaging, and print collateral (social media design is a plus, but not the main focus).
Expert command of Adobe Creative Suite (Illustrator, Photoshop, InDesign) and print preparation standards.
Solid understanding of typography, color theory, layout principles, paper stock, and pre-press/print production processes.
Proven ability to work independently, manage multiple ongoing projects simultaneously, and thrive in a fast-paced environment.
Opportunity to work on regional design projects across Singapore, Indonesia, and other markets.
Staff discounts and brand perks across the group's F&B and lifestyle portfolio.
Career development opportunities within a growing lifestyle hospitality group.
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