Junior Copywriter

Tanggung Jawab

• Develop fresh, original, and short-form video concepts across diverse brand personalities.
• Craft scroll-stopping hooks, write natural and fluid scripts, compose engaging captions, and build relatable narratives for TikTok.

Combine creativity with an analytical mindset by regularly reviewing performance metrics and translating insights into creative ideas for upcoming campaigns.

• Research trends, audience behavior, and emerging content opportunities.
• Collaborate with talents, videographers, editors, and creative teams to bring concepts and ideas to life.
• Experiment with new storytelling formats, AI workflows, and creative strategies to continuously explore innovative ways of creating content.

Kualifikasi

Demonstrates a strong passion for short video content from various platforms (TikTok, Instagram Reels, YouTube Shorts) with a proven track record of generating fresh, creative ideas across multiple brands.

Possesses a strong understanding of platform algorithms, with the ability to craft compelling hooks and pacing that capture attention in the first few seconds.

Enthusiastic about exploring modern AI tools and digital workflows to streamline brainstorming, enhance creative output, and accelerate the production process.