Bekasi
Rp2,7 jt – Rp3 jthari ini
Develop and execute comprehensive, forward-thinking marketing strategies that align with the company’s long-term vision and drive growth across all restaurant branches.
Design, implement, and oversee a robust annual marketing plan, ensuring all initiatives are executed within budget and align with overarching business objectives.
Identify, negotiate, and execute strategic brand partnerships, sponsorships, and collaborative programs to expand market reach and engage new customer segments.
Lead, mentor, and unify a multi-disciplinary marketing department to ensure consistent messaging, seamless operations, and high-quality creative output.
Partner closely with key divisions to ensure that all marketing initiatives are financially sound, operationally executable, and seamlessly integrated into daily business activities.
Oversee the end-to-end execution of omni-channel marketing campaigns, from initial conceptualization to targeted deployment.
Act as the brand's primary visionary by continuously analyzing market trends, consumer dining behaviors, and competitive landscapes to identify new opportunities.
Establish and monitor clear KPIs, conducting comprehensive reporting and deep data analysis to measure campaign success, optimize engagement, and maximize overall return on investment.
Bachelor’s degree in Marketing, Communication, Business, or related field
Minimum 4–5 years of experience in Marketing Communication, with at least 1–2 years in a leadership/managerial role (preferably in F&B industry)
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