Marketing & Growth Assistant

Job description for Marketing & Growth Assistant at RhetoriQo

We are looking for a creative and commercially curious Marketing & Growth Assistant to help RhetoriQo grow its brand and business. You'll have creative bandwidth to generate content ideas, produce videos, and track performance — and you'll also get hands-on exposure to business development, from identifying opportunities to supporting outreach.

Who Are We?

RhetoriQo transforms inner voices into outside influence through curated speaking and communication training programmes. Founded by seasoned speaker, lawyer, and coach Zulhafni Zulkeflee, we empower individuals and organisations to excel in their high-stakes settings with public speaking, negotiation, persuasion, and communication skills.

Key Responsibilities

Content Planning & Ideation

Lead RhetoriQo's online presence by (i) maintaining a clear content calendar for Instagram, TikTok, and other platforms, and (ii) proposing daily post ideas — including videos, images, and captions — that align with our coaching mission, based on research trends and industry topics.

Video Production & Editing

Capture, edit, and polish videos (e.g., Reels, TikToks, stories) optimised for trend relevance, engagement, and credibility-building — with an opportunity to work within the public speaking and communication sector.

Platform Management & Community Engagement

Lead RhetoriQo's social media growth by managing content across our platforms (e.g., scheduling and publishing according to best posting times), monitoring performance, and refining strategy based on analytics.

Analytics & Strategy

Experiment with different content formats (e.g., storytelling, teaching snippets, behind-the-scenes) to learn what resonates, by tracking engagement, reach, and other key metrics.

Business Development Support

Support RhetoriQo's growth by (i) researching potential corporate clients, events, and partnership opportunities, (ii) assisting with outreach tracking and lead lists (e.g., on LinkedIn), and (iii) collaborating on growth ideas — such as relevant industry events to attend, speak at, or pitch to — as you grow into the role.

Qualifications

We value an openness to learn and experiment over experience — if you have the traits below and are up for a new challenge, we would be happy to chat with you:

• Proficient in content editing tools (Canva, CapCut, Adobe Premiere, etc.) and general office tools (e.g., Google Docs/Sheets, Excel, Email)
• Strong awareness and curiosity of social media trends, particularly on Instagram/TikTok
• Excellent written and verbal communication, organisational skills, and attention to detail
• Keen to try new things and have an eye for creativity
• Commercially curious — you think about not just how to grow an audience, but how that translates into real business opportunities
• Self-motivated with the ability to propose ideas and follow through independently

Previous experience in content creation or social media is a plus, but not necessary — if you're new to this, tell us how you'd go about learning and growing in the role

• Remuneration & Working Conditions
• Contract/part-time role: 3–4 hours/day, flexible schedule
• SGD $13–15/hour
• Remote and/or hybrid (Singapore-based preferred; you may be required to follow along for training programmes or sessions on occasion)
• Why Join Us?
• Real ownership from day one — you won't be a pair of hands, you'll have genuine creative and commercial input into how RhetoriQo grows
• Work directly with a highly experienced public speaking trainer and coach within the training and coaching industry
• Clear growth pathway — at 3 months we'll assess fit and scope, with potential to convert to a higher rate or full-time role
• Ready to apply?

Send us: (i) your resume, (ii) samples of content if you have them (Reels, TikToks, CapCut projects, or anything you're proud of), and (iii) a short response to this:

what is one initiative — an event, a partnership, or an outreach campaign — you would propose to help RhetoriQo win its next client?