Skill diminta
CanvaCommunicationEmail MarketingEnglish
Deskripsi
- Key Responsibility
- Plan and execute marketing initiatives to support international market expansion and distributor acquisition activities.
- Coordinate product launches, promotional campaigns, and brand activation programs for overseas markets.
- Ensure all international marketing activities are aligned with company branding guidelines and business objectives.
- Develop engaging content for social media, website, email marketing, and other digital communication channels.
- Maintain marketing materials including product catalogs, brochures, presentations, company profiles, and promotional assets.
- Manage content calendars, monitor content performance, and recommend improvements to increase engagement and brand visibility.
- Collaborate with the International Business Development team to support lead generation and customer acquisition activities.
- Conduct market research to identify consumer trends, customer needs, and business opportunities in target markets.
- Monitor competitor activities, product launches, pricing strategies, and marketing campaigns.
- Maintain marketing databases, content libraries, and marketing asset documentation.
- Coordinate with external vendors, agencies, designers, and event organizers to ensure timely project execution.
- Track marketing activity performance and prepare regular reports for management review.
Qualifications
Bachelor's Degree in Marketing, Communication, Business Administration, International Business, Public Relations, or other related fields.
Minimum 2–4 years of experience in related functions. Experience in FMCG, Export, International Trade, B2B, or Distributor Management industries is highly preferred.
- Proficient in Canva for creating professional marketing materials and visual content.
- Able to conduct market research, competitor analysis, and customer insight gathering to support business growth initiatives.
Fluent in English, both written and spoken, with the ability to communicate professionally with international customers, distributors, and business partners.
- Strong communication, interpersonal, analytical, and organizational skills.
- Creative, detail-oriented, proactive, and able to manage multiple projects in a fast-paced environment.
Experience supporting business development activities, distributor acquisition, international market expansion, exhibitions, or trade shows will be an advantage.
Familiarity with AI-powered productivity and content creation tools will be an advantage.