Lead qualitative research initiatives, including surveys, Focus Group Discussions (FGDs), and in-depth interviews, to understand partner needs, pain points, motivations, and overall experience.
Design, execute, and analyze end-to-end partner satisfaction surveys, transforming research findings into actionable business insights and recommendations.
Analyze partner feedback, experience, and retention data to identify trends, perform root cause analysis (RCA), and recommend initiatives that improve partner engagement and satisfaction.
Conduct market and competitor benchmarking to evaluate partner programs, incentives, commission structures, benefits, and industry best practices, providing insights to support strategic decision-making.
Develop regular reports, dashboards, and presentations to communicate research findings, performance trends, and business recommendations to key stakeholders.
Collaborate with cross-functional teams, including Product, Operations, and other business functions, to implement, monitor, and evaluate partner experience and engagement initiatives.
Support partner retention strategies by identifying attrition drivers, measuring initiative effectiveness, and recommending continuous improvement opportunities.
Stay informed of emerging market trends, research methodologies, and analytical tools to continuously enhance partner insights and business impact.
Bachelor's degree in Statistics, Psychology (preferably with psychometrics exposure), Market Research, Business Analytics, Social Sciences, or other related disciplines.
Strong understanding of qualitative and quantitative research methodologies, including survey design, questionnaire development, and research execution.
Strong analytical and problem-solving skills with the ability to interpret research findings, identify trends, and provide data-driven recommendations.
Self-driven, detail-oriented, and curious, with a strong passion for understanding customer/partner behavior and driving continuous improvement.
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