Senior BD Executive

• Job description for Senior BD Executive at CREASIA GROUP
• About CREASIA

CREASIA is a Market Execution Partner in Vietnam, helping brands turn strategy into measurable in-market results through Brand Engagement, Trade & Sales Execution, and our Market Execution Platform. We integrate people, processes, technology, AI, and data to enhance execution quality, market coverage, productivity, and return on investment.

At CREASIA, our culture is built on five core values: Client Success, Ownership, Execution Excellence, Improve Daily, and Integrity. We set high standards while empowering every team member to develop their capabilities, take greater ownership, and deliver meaningful, measurable impact for our clients.

Job Summary

As the Senior BD Executive, you will be responsible for supporting and executing the company’s business growth strategy across all services. This leadership role focuses on driving revenue growth, acquiring new clients, expanding existing partnerships, and shaping the future direction of CREASIA’s business portfolio.

• Key Responsibilities
• Business Strategy & Revenue Growth
• Develop and execute a robust business development strategy to achieve revenue targets and market share growth.
• Identify new business opportunities across industries such as FMCG, retail, tech, and services.
• Align go-to-market strategy with company vision, market dynamics, and service capabilities.
• Client Acquisition & Relationship Management
• Build and nurture long-term partnerships with key clients and industry stakeholders.
• Lead high-level client meetings, negotiations, and proposal presentations.
• Ensure exceptional client satisfaction and retention through strategic consultation and service excellence.
• Market Expansion & Innovation
• Drive the development of innovative, tailored solutions for new business prospects.
• Monitor market trends and competitor activities to identify new growth areas.
• Champion new services or verticals that align with CREASIA’s vision and market opportunities.
• Leadership & Team Development
• Lead and mentor a high-performing business development and account team.
• Set clear goals, KPIs, and development plans for team members.
• Promote a culture of collaboration, excellence, and continuous learning.
• Strategic Partnerships & Networking
• Represent CREASIA at key industry events, networking sessions, and conferences.
• Establish alliances with agencies, technology partners, and strategic collaborators.
• Build brand reputation and visibility in the marketing and retail landscape.
• Key Requirements
• Education & Experience
• Bachelor’s degree in business administration, Marketing, or related field.
• 5+ years of experience in business development, sales, or strategic account management.
• Strong track record in FMCG, agency services, field marketing, or B2B solutions.
• Skills & Competencies
• Visionary and strategic thinking with a passion for business growth.
• Excellent negotiation, presentation, and client relationship skills.
• Strong understanding of market development, brand activation, and integrated marketing solutions.
• High level of leadership, influence, and team motivation.
• Fluent in English and Vietnamese; strong communication in both written and verbal forms.
• Why Join CREASIA?
• Be part of a visionary company striving to be the leading service provider, delivering excellence through innovation, integrity, and compassionate leadership, while fostering employee happiness and enriching lives for all.
• Work in a value-driven environment emphasizing integrity, compassion, and innovation.
• Opportunities for career growth and professional development.
• Impactful Work: Contribute to projects and initiatives that drive meaningful change for our clients and communities.