Social Media Manager

Deskripsi pekerjaan Social Media Manager Winfield

Job Description

We are looking for a creative, strategic, and results-driven Social Media Manager to manage and grow our company’s social media presence, especially for the property/real estate industry.

You will be responsible for developing social media strategies, creating engaging content, managing daily social media activities, and analyzing performance to increase brand awareness, engagement, leads, and sales.

Responsibilities

• Develop and execute social media strategies across Instagram, TikTok, Facebook, and other relevant platforms.
• Create and manage monthly/weekly content plans and content calendars.
• ⁠Develop creative content ideas, including Reels, TikTok videos, Stories, carousels, and static posts.
• ⁠Write engaging captions, hooks, and calls-to-action.
• ⁠Coordinate and/or assist in photo and video production.
• ⁠Stay updated with social media trends, viral content, and platform algorithms.
• ⁠Monitor social media performance and prepare regular reports and insights.
• ⁠Analyze content performance and continuously improve the strategy based on data.
• ⁠Manage community engagement, including comments, messages, and audience interactions.
• ⁠Collaborate with the marketing, sales, and creative teams to create content that supports business and sales objectives.
• ⁠Help develop campaigns and promotional content for property projects and company initiatives.
• ⁠Monitor competitors and identify new opportunities for content and social media growth.

Requirements

• Minimum 2–3 years of experience in Social Media Management, Digital Marketing, Content Marketing, or a related field.
• Strong understanding of Instagram and TikTok, including Reels, Stories, trends, and short-form video content.
• ⁠Proven experience in developing and executing social media strategies.
• ⁠Strong copywriting and storytelling skills.
• ⁠Creative, proactive, and able to generate fresh content ideas.