Develop and execute digital commerce strategies across all channels (Shopee, Tokopedia, TikTok Shop, Lazada, own website/apps) aligned with company sales targets.
Manage online store operations: product listings, pricing, promotions, stock availability, and catalog content to ensure they are always up to date and optimized.
Coordinate with other marketing/digicom teams (ads & content) to synchronize promotional campaigns with the sales calendar (flash sales, big campaigns, marketplace events).
Conduct research on competitors, marketplace trends, and consumer behavior to identify new sales opportunities.
Build and maintain relationships with marketplace/platform partners (Shopee, Tokopedia account managers, etc.) to secure program support and optimal benefits.
Prepare regular digital commerce sales performance reports for management.
Proficient in managing marketplace seller dashboards (Shopee Seller Center, Tokopedia Seller Center, TikTok Shop Seller Center) and sales analytics tools.
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