- Live Streaming Operations Supervisor (Spesialis Operasional Live Streaming)
- PT Onmuse Industrial Indonesia - Cocoup Furniture
- Priskila Tower, Cengkareng, Tangerang | Full-Time | On-site
Salary
IDR 11,000,000 – 16,000,000 / month
Working Hours
Full-time; evening, weekend, and event-period availability required, in line with company policy and Indonesian labor law
Language Requirements
English and Indonesian are required. Mandarin ability or cross-cultural work experience is a plus.
We're looking for a Live Streaming Operations Specialist to build livestreaming into a repeatable business channel — professional product walkthroughs, scenario demos, structured interaction, and data-driven evaluation that reliably generates consultations, WhatsApp leads, store visits, and orders.
Responsibilities
Plan positioning, schedule, themes, and phased targets for TikTok, Instagram, or other company-designated livestream platforms.
Build product selections, bundles, scripts, promotions, and conversion paths based on inventory, pricing, delivery timelines, and marketing targets.
Run pre-broadcast checks on location, lighting, audio, internet, product setup, links, promotions, customer service readiness, and contingency plans.
- Train and manage hosts/co-hosts, including product knowledge, scripting, objection handling, and live simulations.
- Manage broadcast control, pacing, interaction, product rotation, comments, real-time data, and issue handling during live sessions.
- Design clear CTAs directing viewers to WhatsApp, store visit bookings, solution consultations, or direct orders.
- Set up lead handover rules with customer service and sales so live-generated leads are contacted promptly with source tracked.
- Evaluate watch time, retention, interaction, clicks, consultations, valid leads, store visits, orders, cancellations/refunds, and ad spend.
- Repurpose strong live segments into short video content in collaboration with the content team.
- Pre-verify product specs, pricing, stock, promotion rules, delivery timelines, and after-sales terms before each broadcast.
Requirements
2+ years in livestream operations, floor control, live commerce, or in-store live broadcasting, with a track record of complete session evaluations.
- Strong understanding of the TikTok/Instagram live ecosystem in Indonesia, user behavior, and platform rules.
- Able to build live strategy, scripts, product selection, setup, broadcast control, and evaluation — not just schedule broadcasts.
- Strong product-explanation logic and conversion orientation; able to turn high-value products into easy-to-understand scenarios.
- Excellent Indonesian communication; Mandarin or cross-cultural work experience is a plus.
- Familiarity with livestream software, OBS, audio, lighting, and basic networking/equipment is a plus.
- Data- and detail-oriented; able to handle technical issues, negative sentiment, pricing disputes, and complaints quickly.
- Willing to work evenings, weekends, or during event periods per company policy and Indonesian labor law.
- Preferred
- Livestream experience in furniture, office, building materials, automotive, or other high-value product categories.
- Experience building a live studio from scratch, training hosts, or running a multi-store live network.
- Able to connect live data with CRM/OA, ad performance, and short video data.
Benefits
- Competitive base salary matched to experience.
- Performance-based incentives per company policy.
- Standard benefits and employment terms per official offer letter and Indonesian labor law.