TikTok Operations Assistant

• PT Hui Wang Prosperity (Tianlala Indonesia) is one of Indonesia's fastest-growing F&B franchise companies, with
• 500+ franchise outlets nationwide

. As we continue to expand our franchise network, TikTok has become one of our key channels for driving brand awareness, customer engagement, and franchise sales.

• We're looking for a passionate, creative, and detail-oriented
• TikTok Operations Assistant

to help support and optimize TikTok operations across our franchise network. If you're excited about social commerce, creator marketing, and helping franchise partners grow their business through TikTok, we'd love to meet you.

• Key Responsibilities
• Manage and support TikTok operational activities for our franchise network

Working closely with franchise partners to ensure effective campaign execution, consistent brand representation, and strong social media performance across all franchise locations.

• Support the daily operations of TikTok accounts to ensure content, campaigns, and activities run efficiently.
• Coordinate and communicate with TikTok creators, influencers, and KOLs for campaign execution and collaboration.
• Monitor content performance and prepare regular operational reports, insights, and presentations in English.
• Assist in planning, organizing, and tracking TikTok marketing campaigns and promotional activities.
• Stay up to date with TikTok trends, platform updates, and best practices to identify new growth opportunities.
• Collaborate with cross-functional teams, including Marketing and Creative, to ensure smooth campaign execution.
• Maintain accurate operational documentation and support administrative tasks related to TikTok activities.

Qualifications

• Minimum
• Diploma (D3)
• or
• Bachelor's Degree (S1)
• in Marketing, Business, Communications, or a related field.
• 1–2 years of experience
• in TikTok operations, social media, digital marketing, or a related role.
• Strong understanding of
• TikTok's platform, features, algorithms, and operational workflows
• Familiar with the TikTok creator ecosystem and experienced in identifying or working with
• TikTok KOLs and influencers
• Previous experience in the
• Food & Beverage (F&B) industry
• is highly preferred.
• Proficient in
• Microsoft Office
• , particularly
• Excel, Word, and PowerPoint
• , for reporting, data analysis, and presentations.
• Excellent command of
• English

, both written and spoken, as the role requires preparing reports, communicating with stakeholders, and participating in meetings in English.

• Strong organizational skills, attention to detail, and the ability to manage multiple tasks in a dynamic environment.
• A proactive, collaborative mindset with excellent communication and problem-solving skills.